By Editorial Team 
In a culture where apologies hold deep significance, Japan has taken the act of saying “sorry” to a whole new level—by turning it into a business. Companies now offer professional apology services where individuals can hire someone to express remorse on their behalf.
These services cater to a variety of situations, from personal conflicts and workplace disputes to legal matters. Some agencies even specialize in delivering heartfelt in-person apologies, written letters, or emotional phone calls. The goal is to provide a sincere and effective apology, often helping to smooth over relationships and avoid confrontation.
The rise of professional apologizers reflects the importance of etiquette and harmony in Japanese society. Whether it’s a corporate scandal or a personal mistake, the ability to express regret in a socially acceptable way can make all the difference.
Would you hire someone to apologize for you?